Love is worth the pain

Type

Editorial campaign film

Client

MAXIMILIAN

Sector

Fashion

Tasks

Film Production
Photography

Year

2024

Credits

PRODUCTION: Studio ONOM via BEF
DIRECTOR: Lorenz Klapfer
DOP: Jona Salcher
PHOTOGRAPHY: Victor Gabriel Hofer
EXECUTIVE PRODUCER: Nathan Engelhardt
PRODUCER: Majda Brecelj
CREATIVE DIRECTION: Melanie Zanesco
TALENTS: Alice Marconcini & Gio Del Rio

Info

We shot the Fall/Winter collection film for MAXIMILIAN on location in Milan. Founded in 1989 as a 33-square-meter boutique in Brixen, MAXIMILIAN is now one of Northern Italy's leading fashion retailers, with eleven stores across South Tyrol and a selection built on Italian refinement and Northern European design.

Directed by Lorenz Klapfer, produced through our film production company BITTE EINEN FILM with a German-Italian crew.

00:00
Male model lying by a lit pool at night in a wet white shirt — MAXIMILIAN F/W campaign film by Studio ONOM.Male model lying by a lit pool at night in a wet white shirt — MAXIMILIAN F/W campaign film by Studio ONOM.
A striped tie held across a model's face, and a woman in a red printed dress on a marble staircase — MAXIMILIAN F/W campaign by Studio ONOM.A striped tie held across a model's face, and a woman in a red printed dress on a marble staircase — MAXIMILIAN F/W campaign by Studio ONOM.
A model walking through an ornate Milanese salon in a red printed coat — MAXIMILIAN F/W campaign film by Studio ONOM.A model walking through an ornate Milanese salon in a red printed coat — MAXIMILIAN F/W campaign film by Studio ONOM.
Male model reclining in hard window light on parquet flooring, with a detail of a vintage typewriter — MAXIMILIAN F/W campaign film by Studio ONOM.Male model reclining in hard window light on parquet flooring, with a detail of a vintage typewriter — MAXIMILIAN F/W campaign film by Studio ONOM.
A model resting on a pink rococo sofa in a Milanese apartment — MAXIMILIAN F/W campaign film by Studio ONOM.A model resting on a pink rococo sofa in a Milanese apartment — MAXIMILIAN F/W campaign film by Studio ONOM.
Female model in motion wearing a zebra-print jacket, and a red-carpeted staircase seen from above — MAXIMILIAN F/W campaign film by Studio ONOM.Female model in motion wearing a zebra-print jacket, and a red-carpeted staircase seen from above — MAXIMILIAN F/W campaign film by Studio ONOM.
Male model in a blue shirt and tie seated in an ornate interior — MAXIMILIAN F/W campaign film by Studio ONOM.Male model in a blue shirt and tie seated in an ornate interior — MAXIMILIAN F/W campaign film by Studio ONOM.
No items found.

Credits

PRODUCTION: Studio ONOM via BEF
DIRECTOR: Lorenz Klapfer
DOP: Jona Salcher
PHOTOGRAPHY: Victor Gabriel Hofer
EXECUTIVE PRODUCER: Nathan Engelhardt
PRODUCER: Majda Brecelj
CREATIVE DIRECTION: Melanie Zanesco
TALENTS: Alice Marconcini & Gio Del Rio

Info

We shot the Fall/Winter collection film for MAXIMILIAN on location in Milan. Founded in 1989 as a 33-square-meter boutique in Brixen, MAXIMILIAN is now one of Northern Italy's leading fashion retailers, with eleven stores across South Tyrol and a selection built on Italian refinement and Northern European design.

Directed by Lorenz Klapfer, produced through our film production company BITTE EINEN FILM with a German-Italian crew.

Studio ONOM
Frankenthaler Str. 20
DE-81539 Munich
Germany